Deliveroo has launched an initiative to introduce ‘responsible rider kit disposal’ to divert waste from landfills.
The delivery service has partnered with UAE-based licensed recycler, Shredex to implement a green solution which is both eco-friendly and socially responsible.
The newly launched recycling initiative will ensure that used rider kits are responsibly disposed of to eliminate the potential spread of any underlying health concerns. The initiative also aims to ensure that used kits are not exploited for misrepresentation of the brand in activities that do not align with its values.
The initiative comes at the back of Deliveroo looking to gain further visibility on the after-life of used rider kits. Ensuring used rider kits do not damage the environment through improper waste disposal, quarterly collections and disposals have been scheduled with Shredex.
The by-products of Deliveroo’s used rider kits will be repurposed into sustainable reusable materials.
Upon collection, the items will be segregated into the categories of recyclable plastic and fabric waste which will be combusted. Certain by-products will also be used as resources to turn metals into ingots, textiles and leather into cushion fillers or refuse-derived fuel materials, and rubber will be used as resins for asphalts for both road works and building new tyres.
Yazan Aburaqabeh, head of operations at Deliveroo said,
“Our plan to recycle used rider kits has been in the pipeline for a while with strong efforts to bring not just any solution but one that is sustainable. We’re proud to be launching our initiative in partnership with Shredex, a credible partner, to extend the most eco-friendly solution to used rider kits. Deliveroo has and will continue to contribute to the global sustainability movement that the UAE is championing.”
Anis El Solh, MD of Shredex said,
“We are honoured to be partnering with Deliveroo and helping them take another step towards a greener UAE. Partnerships like these that allow us to make a noteworthy difference, fuel our drive to continue our efforts in helping Dubai achieve its goal for waste management to reduce and completely divert waste from landfills by 2030.”
In other news, Deliveroo has joined the ‘Dubai Can’ initiative to help reduce the use of single-use plastic water bottles.
News Source: Gulf Business